MarketTRAX can include full inbound call center capability in your turn key direct mail solution.
We will set up the “800” call in numbers to capture and track responders to your integrated direct mail campaigns.

FEATURES/BENEFITS
24/7 Availability
Bilingual (Spanish & English)
Skilled based groups that are well-experienced in processing inbound response from mortgage marketing campaigns
High Mini 1003 and/or live transfer conversion rates
Fully customizable
Live transfer capability and/or real-time lead delivery

FUNCTIONALITY
Media response, source & hourly call detail tracking
Tracking of hand-off by branch and/or loan officer
Digital recording of lead generation/qualification, hand-off, and LO conversation with borrower
Real time data delivery for data availability and reporting
Easy add-on of new clients
Lead allocation (i.e. to branches)

ADDITIONAL SERVICE OPTIONS
Semi-dedicated (per minute), dedicated (per hour), or performance based (per lead)
Generic answering and handling or the ability to assign distinctive toll-frees for custom call handling
(value added opportunity).